- The web design industry goes through a number of changes to stay relevant to ever-changing user needs and inspire people around. Well into 2017, it is time to take a look at the digital design trends that will rule in 2017 and shape the future of the web design industry.While a few design trends will continue from the last year, a few new trends will influence the web design industry. Let us take a look at the most prominent web design trends for 2017:
01. More Emphasis on Content
You may have read a lot of posts that talk about placements of sidebars, menu, call-to-actions, navigation and other elements of the web design; but 2017 will be a bit different. Websites will become cleaner and more emphasis will be given to content.
This means it is time to say goodbye to clutter and focus on the theme of the website. Short and crisp content with a few visual content (such as images/videos), will be all that would be required to design an attractive website. This will make mobile viewing even easier.
02. Card and Grid Layouts to Rule
Card and grid layout will be the UI/UX design trends for 2017. Introduced by Pinterest, the card style layout still rules the web design industry and it is because of its simplicity and flexibility. Grid style layouts are best for websites with a lot of content; the grids allow you to display content in an appealing manner. With content becoming an important web design element, we can expect to see more websites donning the grid or card layouts.
Recent studies show that stock photos will gradually fade out and images featuring real people will attract attention and offer better conversion. If you need to keep up with the UI/UX design trends for 2017, you need to use real life images that are more relatable and tap into the real emotions of the people. Real life images enhance the story-telling aspect; hence people get engaged with brands that use well composed but real-life looking images. This also increases the credibility of the brand.
04. Ready-to-Use Websites and Themes
As the competition rises and we become busier with our marketing endeavors, ready-to-use websites and themes will make our work of designing websites a lot easier. In 2017, more and more companies would be seen using ready-to-use websites and themes, since it cuts down development time and allows the designers to work efficiently. Hundreds of pre-built websites and themes are available in the market, so you can choose one and build your own website without losing the uniqueness of your brand.
05. Simpler Navigation
With increasing use of smartphones, navigation menus are becoming shorter and crisper. Long and complicated menus are a thing of yesterday; the new age websites have simplified navigation menus with only four to five items on it. This makes navigation easier for the mobile users and offers better user experience.
2017 is going to be an interesting year for the web design industry. Web design will become more personalized to ensure unique user experiences. Hence, we can expect to see some great web designs in 2017!