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A Facebook photo contest is one of the best ways to achieve your business’ social media goals. It’s a brilliant way to reach prospective customers who can engage with your brand by uploading the best snaps.
To run any contest on Facebook always use hashtags. Hashtags are the very important element for engagement in Facebook as it helps the audience to find your content.
If you’re not using hashtags for Facebook then it’s high time you start using them in your content promotion. When you’re choosing your hashtag, make sure it’s unique and relevant to your target audience for the Facebook photo contest.
Below are few ideas and examples to run a successful Facebook photo contest that will help grow your brand awareness and engagement. -
1. Photo Vote Contest On Facebook
Vote contests are easy to make and can be used by all. Set your goals to determine the success achieved through your social vote contest.
Every entrant wants to win the prize. Hence to get maximum engagement for the snaps, they share with their family and friends. This will thus drive your brand awareness and viriality.
For example, you own a pet food shop and want to drive awareness to your brand and sales from your pet food shop.
What will you do to drive awareness for your pet food shop? Run Facebook cute pet photo contest, where the participant needs to share the cute photo of their pets on your page as well as on their timeline to reach out acquaintance for getting maximum votes and win the photo contest.
This is how with photo vote contest for the cute pet you as an owner of pet food shop would able to reach a large number of audience and engage with fans.
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2. Photo Caption Contest
Photo caption contest is another great way to engage with your fans, if you have recently identified that you Facebook post reach is decreasing day by day then you can get started with photo caption competition.
You post a picture on your timeline relevant to your products or services and ask your fans to caption the image. The caption which gets maximum comments and likes becomes the winner.
Naturally, the fans who are captioning the image will also share on their timeline to reach out their friends to collect likes and comments for the caption they suggested.
Thus it will help your business to reach out more audience through your Facebook fans.
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3. Selfie Photo Contest with A Product
Suppose you are a sports good dealer in your city and you want to increase the sale of your newly launched cricket helmet. What will you do to do the branding of the helmet? The best option to brand your product will be to launch selfie photo contest on Facebook.
You run a contest on Facebook and invite players in your city to take a selfie with a cricket helmet showing off your logo.
This will thus help you to achieve your product awareness through selfie contest.
With these simple Facebook photo contest tips, we reveal some of most uncommon ways to run a photo contest on facebook. If you want to run other types of Facebook contest keep reading our blog and start promoting your b2c business on this amazing platform.
You can connect with Mohammad Mohsin on LinkedIn
