{"id":1831,"date":"2017-08-04T14:05:29","date_gmt":"2017-08-04T08:35:29","guid":{"rendered":"http:\/\/mandmwebsolutions.com\/blog\/?p=1831"},"modified":"2018-04-24T15:05:59","modified_gmt":"2018-04-24T09:35:59","slug":"does-changing-dns-affects-seo","status":"publish","type":"post","link":"http:\/\/mandmwebsolutions.com\/blog\/does-changing-dns-affects-seo\/","title":{"rendered":"Does Changing DNS Hurt Your SEO?"},"content":{"rendered":"

Moving your website to a new server\/DNS, if not performed properly, can affect your site\u2019s SEO in different ways.<\/p>\n

Given below are some issues that your site can encounter:<\/strong><\/p>\n

1. Page Loading Speed<\/h2>\n

\"Does<\/p>\n

The page loading speed of your website on a new location is a factor. If your pages take more than 2 seconds on the new server, then Google will drop your website’s ranking.<\/p>\n

When you change web hosts, you need to look at the strengths and weaknesses of the new host carefully. You should ensure the new host is faster than old one.<\/p>\n

Try to choose a professional hosting company and if possible go for a dedicated IP or even for a VPS if budget is not a constraint.<\/p>\n

Popular hosts don\u2019t necessarily provide quality services and very popular ones are likely to host a number of sites which wouldn\u2019t be good for your website.<\/p>\n

Unless your budget is a big constraint you should be skeptical of a shared hosting account because in the shared hosting account you get a limited space and your website takes plenty amount of time to get loaded thus frustrating the user experience.<\/p>\n

2. Location of the new server<\/h2>\n

\"Does<\/p>\n

If the location of your server is not located at target audience then it can be a factor in the downfall of ranking. Google likes to check the IP that the website uses as one of their ranking rules is proximity to the user.<\/p>\n

You should take into consideration the location of the servers when you change web hosts or hosting locations.<\/p>\n

If your website focuses on a certain country, say the USA, your host, and its servers and infrastructure should also be located there as well. Your rankings could be affected significantly if that\u2019s not the case.<\/p>\n

3. Website Structure<\/h2>\n

\"Does<\/p>\n

When you are migrating your website to a new host, always take a duplicate of your site on a local server. This can hurt your website\u2019s ranking on Google due to the changes in website structure.<\/p>\n

For example, if you switch your content management system, say from Drupal to WordPress, it will change your URLs and directories; this can cause major issues if not done correctly.<\/p>\n

4. Downtime<\/h2>\n

\"Does<\/p>\n

Extended downtime can downgrade your rankings on Google and other search engines. You need to choose a reliable hosting company for success.<\/p>\n

It is recommended to leave the website on the origin server working until the transfer is completed.<\/p>\n

You should give 72 hours for the DNS propagation<\/a> to complete to ensure that search bots are properly crawling your website on the new server.<\/p>\n

CONCLUSION<\/h3>\n

These are some of the issues that you can encounter when moved to a new host and further drastically affect your site\u2019s rankings.<\/p>\n

Hence you need to research well to find the best web hosting server that will provide the best search engine rankings.<\/p>\n","protected":false},"excerpt":{"rendered":"

Moving your website to a new server\/DNS, if not performed properly can negatively impact your SEO. So how it impacts? Click to know.<\/p>\n","protected":false},"author":1,"featured_media":1853,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[6],"tags":[53,59,58,50,47,46,60,57,52,51,44,45,48,49,56,42,41,43,55,54],"class_list":["post-1831","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-cheap-digital-marketing-agency-kolkata","tag-cheap-facebook-promotion-kolkata","tag-cheap-seo-services-kolkata","tag-digital-marketing-agencies-in-kolkata","tag-digital-marketing-agency-india","tag-digital-marketing-kolkata","tag-facebook-marketing-kolkata","tag-facebook-promotion-kolkata","tag-seo-company-in-kolkata","tag-seo-services-kolkata","tag-social-media-agency-kolkata","tag-social-media-kolkata","tag-social-media-marketing-company-in-kolkata","tag-social-media-marketing-kolkata","tag-social-media-marketing-services-in-kolkata","tag-top-digital-marketing-agencies-in-kolkata","tag-top-digital-marketing-companies-in-kolkata","tag-web-design-company-kolkata","tag-web-designer-kolkata","tag-web-development-company-kolkata"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"http:\/\/mandmwebsolutions.com\/blog\/wp-json\/wp\/v2\/posts\/1831","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/mandmwebsolutions.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/mandmwebsolutions.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/mandmwebsolutions.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/mandmwebsolutions.com\/blog\/wp-json\/wp\/v2\/comments?post=1831"}],"version-history":[{"count":7,"href":"http:\/\/mandmwebsolutions.com\/blog\/wp-json\/wp\/v2\/posts\/1831\/revisions"}],"predecessor-version":[{"id":2517,"href":"http:\/\/mandmwebsolutions.com\/blog\/wp-json\/wp\/v2\/posts\/1831\/revisions\/2517"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/mandmwebsolutions.com\/blog\/wp-json\/wp\/v2\/media\/1853"}],"wp:attachment":[{"href":"http:\/\/mandmwebsolutions.com\/blog\/wp-json\/wp\/v2\/media?parent=1831"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/mandmwebsolutions.com\/blog\/wp-json\/wp\/v2\/categories?post=1831"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/mandmwebsolutions.com\/blog\/wp-json\/wp\/v2\/tags?post=1831"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}